Why can't WoW have armor like this?

http://mythicmktg.fileburst.com/media/images/newsletters/warhammer/2007/NL-Chosen001.jpg

Srsly? Get a new art team please

edit:

http://mythicmktg.fileburst.com/media/images/newsletters/warhammer/2007/NL-Chosen002.jpg

in game model for people who don't know how to scroll down in the thread