if something is fun, does it always have to shower you with rewards?
This is a relevant question. We want the feature to be cool, flavorful, and prestigious on its own merits. As soon as we start tying awesome rewards to it, all the threads misusing phrases like "forced content" and "shoved down our throats" would start popping up for Brawler's Guild.
There are so many elements of gameplay that unlock pathways to flavor, prestige, and power rewards, to the extent that they're often viewed as mandatory by the experienced player who needs every edge or bit of bragging rights.
You guys expect far too much from Blizzard..
If you think it's laughable, there would really be no hard feelings on our end if you decided it wasn't worth the time or effort to get in or participate in the guild. It's a niche feature that likely only a small percentage of the playerbase will ever take part in, or come back to regularly to reach higher ranks and much harder fights. Given common player perception about endgame progression and reward structures, I think we could use more minor, niche features like Brawler's Guild and Pet Battles in the game.